tarot cardis, stickers and cosmic emojis
INSTAGRAM x CARDI B "NEW YEARS READ" CHATBOT
After a year like 2020, we needed a true spiritual force to cleanse that energy. We needed Cardi B. For the week between Christmas and NYE, fans could DM their intentions to a Cardi B Chatbot who would send them back words of wisdom, Tarot Card(i)s, crazy custom stickers, and all the good vibes they needed to conquer 2021. Did it work? Well, let's just say the amount of truth seekers we attracted (15 million views on teaser ads with no ad spend at all) crashed the bot...
